- EAN13
- 9782100838721
- Éditeur
- Dunod
- Date de publication
- 02/02/2022
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
(Re)invent your business model
With the Odyssée 3.14 method
Jean- Marc Schoettl, Hélène Musikas, Laurence Lehmann-Ortega
Dunod
Livre numérique
-
Aide EAN13 : 9782100838721
-
Fichier EPUB à mise en page fixe, avec DRM Adobe
- Impression
-
232 pages
- Copier/Coller
-
46 pages
- Partage
-
6 appareils
24.99 -
Fichier EPUB à mise en page fixe, avec DRM Adobe
Innovation is the new business imperative. Every company, big or small, and
regardless of its industry, is trying to find the magic formula for
innovation. Odyssey 3.14 offers an original approach through invitation to a
real journey that combines innovation and strategy. Starting with the 3
pillars that make up the business model, this approach recommends 14
directions to consider for inventing or reinventing the business model.
Odyssey 3.14 is the result of over ten years of research, consulting and
teaching by the three authors. They have thoroughly analysed over 80 companies
that have successfully invented or reinvented their business models.
15 new business cases : Hello Fresh, Ticket restaurant - Endered,
EdemMcCallum, Zample, Lemonade, Jonhson & Jonhson Velcade responses, Nickel
account, Tesla, Recycle bank, Uber, Anticafé, Desso, Salesforce.com, Xiaomi,
Redbus.
regardless of its industry, is trying to find the magic formula for
innovation. Odyssey 3.14 offers an original approach through invitation to a
real journey that combines innovation and strategy. Starting with the 3
pillars that make up the business model, this approach recommends 14
directions to consider for inventing or reinventing the business model.
Odyssey 3.14 is the result of over ten years of research, consulting and
teaching by the three authors. They have thoroughly analysed over 80 companies
that have successfully invented or reinvented their business models.
15 new business cases : Hello Fresh, Ticket restaurant - Endered,
EdemMcCallum, Zample, Lemonade, Jonhson & Jonhson Velcade responses, Nickel
account, Tesla, Recycle bank, Uber, Anticafé, Desso, Salesforce.com, Xiaomi,
Redbus.
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